DO Art Foundation was the nonprofit arts extension of The Do LaB, created to support, commission, and showcase emerging and established artists across festivals, exhibitions, and public installations. The foundation activated large-scale art experiences at events and curated works for auction and fundraising initiatives, helping artists connect with new audiences.
I designed the full visual identity system — including logo, brand language, and marketing collateral — and developed the foundation’s website and digital presence. My role also included creative direction for promotional campaigns, artist features, and festival-integrated art showcases, ensuring the foundation had a cohesive and recognizable presence across all touchpoints.